The New Influencers

A Marketer's Guide to Social Media by Paul Gillin

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Robert Scoble recommends The New Influencers
Read the 47 (30 five-star) Amazon customer reviews.
Listen to the Social Media Today interview
Read Dean Takahashi's review in the San Jose Mercury News
Listen to the interview on Pundit Review radio.
The New Influencers mentioned in USA Today -- twice!
Listen to the Blog Talk Radio interview
Listen to the B2B Marketing Podcast
Listen to the Marketing Matters with M7 podcast
Listen to the Digital Imaging Marketing Association podcast

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